| Most people would agree that visual art humanises and benefits our workspace. A well-chosen photograph adds dynamism to a boardroom, interest to lift lobbies, and arrests attention in a reception area. Bare walls, corridors and visually monotonous offices can be transformed into stylish environments appreciated by employees and visitors alike.
Corporate collecting has come a long way since its tentative emergence in the 1960s. Today the corporate art world is well established with collections viewed as a very positive part of the company image. And it isn't just the big companies like Unilever, Pfizer and DG Bank who are benefiting. A successful collection hugely improves the quality of the working environment, as well as being a potential financial investment - however small your business. |